Sleight of Brand
Passing notes with your branded content BFF
Connect
There's all kinds of branded content. What makes some consumer goods "considered purchases," and how are they marketed differently?
Melissa Rosenthal, co-founder of Outlever Media, on how they're creating branded content at scale using AI, targeted ICPs and the power of LinkedIn
My chat with Dan Ackerman, Editor-in-Chief at Micro Center News
Lessons from my time as editorial director of Subaru Drive
Stacker CEO Noah Greenberg talks about a new distribution model for brand journalism
An interview with Jason Tanz, EIC for Rev, Lyft's branded content vertical
